Mobile Advertising – A Smart Strategy For Any Business

Businesses looking to expand their customer base and brand awareness are now seeking out the mobile marketing method. Mobile marketing is essentially doing what’s being done on the web in terms of advertising, except now it’s being done on mobile phones. And why is it so important for businesses to advertise over mobile phones? Well, mobile users are much more abundant than computer users, therefore, it only makes good business sense to tap into such a large global market.

There are plenty of mobile advertising platforms to choose from, and when it comes to marketing to specific phones, the Android phones are a great pick. The Android mobile phones have a large user base, which is only increasing as the days go by. Plus, the Android phones are intuitive devices that allows interaction between the user and the phone’s features in a simplistic manner. This is great because Android users are not just making phone calls, they are playing games, downloading Apps, surfing the web, etc. And businesses can send an advertising campaign to the Android platform and make a nice chunk of change.

The Android mobile phones handle banner ads very well, and this is important for businesses looking to place flashy banners in their ad campaigns. A regular phone or non-smartphone may not display banners properly, and this would result in low click through impressions. So it is imperative that ads display the way they are intended on mobile phones to have maximum success.

In the world of mobile marketing there’s a great amount of opportunity for businesses to take advantage of. There are many sites which are setup to make placing ads across mobile phones as easy as possible. All it takes is a simple signup process, and the campaigns can start. Most people who jump into mobile advertising start with test campaigns just to get more of an understanding of how powerful this can be. But once they see how easy and effective it is, mobile advertising is added as part of the regular marketing strategy.

Again, mobile advertising platforms for smartphones are great for banner ads and ads that are more than just your simple text link. The Android mobile phone as mentioned in the above paragraphs should be targeted. There are many different Android phones out there, and the user base is astronomical in size, so the potential customers a business can have is extremely high.

Access Authentic And Genuine Product Reviews

Product reviews are a critical evaluation of a specific product by different customers and end users. It also contains star rating about the product as a whole or its different features. Reviews can be written about different services, current market trends, food, ambience, and numerous other tangible and intangible things. Product reviewing can be done by anybody including company launching the product, a professional reviewer, a customer, or an end consumer. The main benefit of this is that you can have complete knowledge about the core product, its extended features, usage, and positive and negative points. Going through different reviews about a specific product gives you a thorough idea of its practical working.

With the advent of technology, we prefer to browse and shop for products right from the comfort of our homes. As it is the most convenient method of shopping, most people these days prefer purchasing products and services online. But before buying anything you want to make an online research about a particular product and service.

At this time, you prefer looking at product reviews by end consumers so that you can decide which brand will suit your specific requirements. On the contrary, these reviews can be false and may mislead you.

Therefore, you must make sure to read through authentic reviews in order to get just the right views and opinions about the products.

There are several websites on internet that offer product reviews to browsers. Anybody can visit these websites. In order to go through the reviews, you don’t need to register yourself. Simply click on a particular category and select a particular item and know about a product. These websites feature numerous different categories including health and beauty, home and garden, home office, kitchen and cooking, apparel and accessories, among others. They also include phones and iPods, sports and fitness, music and entertainment, e-cigars and cigarettes, and many more. For all available products and services, you can get reviews on internet. All you need to do is to find a website that offers authentic and genuine reviews and help you make a right decision.

Apart from viewing product reviews, these websites also allow you to post your comments and reviews about a specific product that you are using. If you want to share something about a product or service, you can submit reviews. All you need to do is to fill out a short online form mentioning your name, website, email, product title, product description, and product review. You also need to upload the product image and product website along with your product review. Don’t forget to mention the star rating. This is an important part of the process of product reviewing. Many people go by star ratings as they show the overall performance of an item.

While submitting a product review, make sure that you have personally tried and tested an item. Focus on different attributes of an item and try to include each and every component. Write reviews and specification based upon your opinions. Undoubtedly, internet is a wide platform that allows you to gather information about anything and everything. The especially dedicated websites are a good source of information on different items and services.

Dir-665 Xtreme N450 – A High Performance Router for Smooth Gaming and Video Streaming

DIR-665 D-Link Xtreme N450 is the first D-Link router with N450 label which means the router delivers the speeds of up to 450Mbps (in ideal conditions) by adopting the 3×3 MIMO technology which uses three distinct data streams to enable very fast data transfer rates. Computers which are embedded with 450Mbps wireless adapter enabled, such as the laptops which are embedded with Intel Centrino 2 processor, can experience faster wireless speed and greater network mobility.

The DIR-665 is powered by the latest wireless technology 802.11n. The router includes 4-port Gigabit Switch you can use for connecting the computers with Gigabit NIC adapter enabled using UTP Cat5e standards. High speed wired connection is ideal for high-intensive bandwidth applications such as multiplayer gaming, large file transfer and video streaming applications.

However, if you just need to build a wireless network for Internet sharing and other simple networking tasks such as print-sharing and document sharing, you don’t need this Dir-665 router. You can consider Belkin-Share router that enable you to share broadband Internet sharing and with the built-in USB port – you can enable a USB printer to be accessible by other users on the network easily. Belkin with Print-Gennie app allows you to configure the printer (connected to the router USB port) to share to the network easily.

Selectable Dual-Band and HD Fuel Technology

Unlike its competitor TEW691 wireless 450Mbps gigabit router which uses single 2.4 GHz frequency band, DIR-665 D-Link Xtreme N450 is powered by dual-band (2.4 GHz and 5 GHz) you can select. The drawback with the selectable dual-band over simultaneous dual-band is that you cannot work with multiple wireless devices which operate in mixed frequency bands (both 2.4 and 5 GHz) in a time. But with single 5 GHz band in a time, the router provides much clearer band and less interference which is ideal for high-intensive bandwidth applications.

For gaming experiences and HD video streaming, you can select the 5 GHz radio band for cleaner band and less interference (from other wireless devices which operated in 2.4 GHz band). And with the additions of superior HD Fuel and Intelligent QoS Prioritization technologies, make your gaming and HD media streaming more enjoyable. You can provide prioritization for time-sensitive online traffic, such as smooth video streaming, responsive gaming, and smooth VoIP calls with this Intelligent QoS technology.

Advanced Network Security

DIR-665 D-Link Xtreme N450 router supports the dual firewall feature (Network address translation and Stateful packet inspection) to help prevent any types of internet threats such as hackers. And to allow traveler users create secure tunneling to your network, the router supports VPN Pass-through / Multi-sessions PPTP / L2TP / IPSec. For wireless connection security, the DIR-665 supports the latest industrial wireless security WPA/WPA2 to helps protect the un-authorized access.

Green Technology

DIR-665 D-Link Xtreme N450 is an eco-friendly router which is designed to help conserve energy, reduce waste byusing recyclable packaging to help protect our environment from harmful substances, and other eco-friendly green technology features including:

  • The router is designed to detect the ports with no link and bring them down, no power consumed. This helps to save the power.
  • Each different Ethernet cable lengths consume different power output. Traditionally the system supply the same power to different cable length
  • Energy star compliant

Network Management

Each of the client computers connecting to the network must be configured with a unique private IP address to allow them communicate each other and to access the internet. Configuring manually each of the computers with a static IP address is prone to the mistyping that can cause the connection problem. However, the router supports the DHCP server feature that takes care of the complexity of providing the IP address automatically to all the client computers in the network. This reduces the administration overhead in providing the IP address configuration to all the computers in the network.

One of the advantages of having the wireless network in home is apparent, no wires needed. With your XBOX console, you can install a wireless XBOX adapter to allow you play games at the comfort of your living room without the clutter of the wires. With your laptop, you can surf the internet and read the email messages by your poolside. With DIR-665 Xtreme N450, you can build your high-performance network in homes easily.

Supporting mostly OS including Windows® 7, Windows Vista®, Windows® XP SP2, or Mac OS® X (v10.4), DIR-665 is an ideal solution for high-performance home networking or small business environments.

By Ki Grinsing